Designs on a Good Cause
A couple of months ago Shine, ProDesign and Hallensteins had the idea that it would be nice to harness the creative powers of New Zealand's designers to raise a bit of cash for Make-A-Wish. (Gallery of designs and more info after the jump) …
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After all, Glassons has its breast cancer awareness thing, where fashion designers design a range to support that charity, so why not give the guys something to get behind. But, you can't make money with just an average product… Thankfully a number of graphic designers, fashion designers and artists thought it was a good idea too. So, here are the results, a number of really cool T-shirt designs (check out the gallery after the jump, with blurbage by the designers) that reference everything from guitars and Rubik's Cubes through to obscure German zoological illustration and the need for New Zealand to become a republic.
Thanks to all involved particularly these guys (and they are all literally guys, that's just the way it is). Check out some of the other interesting stuff they've been up to lately by clicking through to their websites.
Arch McDonnell, Inhouse Design; Ian Ferguson, Friends of Design; Richard Unsworth, Studio Alexander; Lucien Law, George Goldsack and Jordan Barraud from Shine; Drew Gregory, Federation; Glenn Jones, Glennz; Ant Sang, Firehorse Films; Jonny Kofoed, Oktober; Stephen Richardson, Richard…son; Ross Liew, Cut Collective.
Tees on sale mid-November at Hallensteins.

Shine x Make-A-Wish. Republic of New Zealand.Shine approached the “I Wish…” brief thinking "wouldn’t it be great if New Zealand was a republic state and then we wouldn’t have to be associated with the House Of Windsor, The Commonwealth Games and the Australian flag." Shine is an Auckland-based ad agency that works across multiple disciplines for a range of clients.

Jonny Kofoed (Oktober) x Make-A-Wish."Being a reasonably new dad (with two kids under the age of four) I leapt at the chance to be involved with Make a Wish. As it was for a great charity, I approached the brief in a very sales-focused way. 'Shifting units' and 'awareness' were my mantras… I guess. The final design I arrived at was a HEMI engine, abstracted and laid out — hinting at the elements being your internal organs when you put it on. It hopefully attracts guys who wish they had a muscle car, but are not allowed one… like me. You love the car, go buy the t-shirt kinda deal."

Federation x Make-A-Wish."With the theme 'I Wish' being pretty broad we had a lot of options. but wanted it to be something everyone at the office wished for. Since the designing of this print was done right in the middle of the NZ Fashion Week chaos a lot of our ideas pertained to either getting more sleep or having more hours in the day. These felt a bit trivial so we thought bigger and in the end wished for peace. A bit Miss America but it’s true. We’re a peaceful bunch. As for the design itself we wanted this to be kind of like a little extension of what we’re doing in our collection and having done a hand print series for summer this concept seems to fit perfectly." –Drew Gregory

Arch MacDonnell (Inhouse Design) x Make-A-Wish. Starfish tee. "The brief was really open ended, I definitely wanted to veer away from something too predictable but at the same time wanted the idea to come from an obvious starting point. Wish upon a star was the theme I wanted to expand on — many star permutations were explored; constellations, prismatic graphics, crystals etc. I ultimately settled on a series of illustrations from Ernst Haeckel, a German zoologist from the 1800s. His fantastical biological drawings have always captivated me and this seemed the perfect canvas to re-contextualise them. The stars are actually starfish, hence coining the new phrase 'wish upon a star(fish)' and other assorted echinoderms. I half-tone screened the illustrations and opted for the classic white on black — a long-serving favourite combo of well over the half the tees in my wardrobe."

Ian Ferguson (Friends of Design) x Make-A-Wish. "I wanted to create something wearable for the market the T shirts are going into. I tried not to get to carried away on detail, and complexities. I think simplicity is the key when it comes to a good T-shirt design. My studio is above the rock shop on K rd. So everyday i see guys wearing band T's, or guitar brand t's. My design was inspired by this & also guitar packaging that i see thrown out everyday on the street… oh and of course the fact that every guy wants to be a Rock Star! Friends of Design is a boutique design agency based in the heart of AK city. A lot of the work we do is fashion industry based. Check out www.friendsofdesign.com to see a sample of our work."

Studio Alexander x Make-A-Wish. "Fashion is 80's obsessed at the moment, in the 80's we were obsessed with the Rubik's Cube. I never did it apart from pulling it apart and putting it back together again. I wish i could (the world record is 6 seconds)."

What me? Stephen Richardson x Make-A-Wish. "My approach was essentially to disregard the brief and the concept of Make a Wish and I decided to create an image that was in my own personal style. I'm known for drawing these japanese/french vintage looking faces so I thought that would be a good starting point for my design. I also thought if the t-shirt image was random and not directly associated with a theme or event per se it would have more longevity for the buyer."

Otis Frizzell x Make-A-Wish. "I actually started with a much more cartoony design with a Genie lamp i.e. make a wish, genie etc, but then it appeared that there was gonna be a few designs along those lines, so I basically chucked the brief out the window completely and tried to think of something that would hit a nerve with the planned demographic… Which is Me, pretty much. The REAL (if not underlying) brief, is to raise money for Make-a-Wish so I tried to go for something simple, funky and totally New Zealand… Something I would wear and something that would sell."

Glenn Jones (Glennz) x Make-A-Wish. "Following the brief of 'I wish…' my game controller design depicts a few of those boring tasks that I wish could be as fun or as easy as just paying a game." Glenn Jones AKA Glennz is an Auckland based freelance designer and illustrator currently focused on building his own range of T-shirts at www.glennz.com.

Bro'Town x Make-A-Wish: "bro'Town Designer Ant Sang, together with Firehorse Films were thrilled to include their bro'Town family's final season image from the show in a T-shirt design, alongside their close personal friend Scribe, in support of the wonderful efforts of the Make a Wish campaign."

Designer shots. Top left: Otis Frizzell and Federation's Drew Gregory. Main image, back: Ant Sang, Drew Gregory, Arch McDonnell, Glenn Jones, Jonny Kofoed, Otis Frizzell, George Goldsack. Front: Ross Liew, Kaitlyn Neale, Arnie Schwenke, Jack Schwenke and Ian Ferguson. Mushots: Arch McDonnell from Inhouse, Richard Unsworth from Studio Alexander, Drew Gregory from Federation, Jonny Kofoed from Oktober, Ross Liew from Cut Collective, Ian Ferguson from Friends of Design, Glenn Jones from Glennz.
















One Comment
That Republic of New Zealand t-shirt is awesome! *want*
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