Live Fast, Die Trying

Per­haps unfairly, pro­mo­tional mater­ial for bank­ing insti­tu­tions doesn't often register highly on this site. But then again, the pro­mo­tional mater­ial for bank­ing insti­tu­tions isn't gen­er­ally as typo­graph­ic­ally inter­est­ing as this item pro­duced for an Aus­tralian entity called uBank.

Don't des­pair, there's a Kiwi con­nec­tion: the multi-talented designer, col­our­ist and image retoucher Geoff Fran­cis was inolved, as was Ned Wen­lock from Hov­er­lion in Wel­ling­ton. They worked on this pro­ject with Aus­tralian cre­at­ive agency Three Drunk Mon­keys.

(Addi­tional cred­its: exec­ut­ive cre­at­ive dir­ector: Justin Drape / Scott Now­ell; cre­at­ive dir­ector: Noah Regan; art dir­ector: Becky Alp­er­stein; copy­writer: Henry Kem­ber; broad­cast pro­du­cer: Helen Willis.)

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