Tag Archives: logo design

Talk­ing Shop

A new depart­ment store receives a period-influenced iden­tity from Bro­gen Aver­ill. From ProDesign 105 with addi­tional images. Auckland’s latest des­tin­a­tion shop­ping exper­i­ence harks back to the golden age of shop­ping, when things were a bit more soph­ist­ic­ated than a trip down to the mall. Straight­for­wardly named, The Depart­ment Store is posi­tioned at the higher end of the mar­ket, [...]
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Super City Logo Com­pet­i­tion 'Lost Opportunity'

The Design­ers Insti­tute of New Zea­l­and has expressed dis­ap­point­ment and con­cern that the design pro­fes­sion has not been involved in any con­sulta­tion to date about a pub­lic com­pet­i­tion to design a new logo for Auckland’s Super City. Sean McGarry, pres­id­ent of dinz, the national organ­isa­tion rep­res­ent­ing pro­fes­sional design­ers, said that the brand­ing of the Super City was [...]
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Rock On

Self-initiated work leads to a musical break for Ratio. (ProDesign 104, with addi­tional images) Here’s a rock-related story. Peter Oxley is a rock climber. So too, as it hap­pens, is the Pix­ies’ band man­ager. In a slightly con­vo­luted chain of events, Oxley, cre­at­ive dir­ector of Christ­ch­urch design firm Ratio, who knew the band man­ager from Lon­don, got think­ing about [...]
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